SportsWatch
More college athletes are making over $1 million from NIL — or name, image and likeness — deals, and most of them play the same position in the same sport
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There are more millionaire college athletes than ever before.
Last October, there were just 10 NCAA athletes whose NIL earnings exceeded $1 million, according to On3’s NIL deal tracker. That number grew to 24 during last season’s March Madness basketball tournament, and now sits at 34.